Blog

  • Speak Up for LEED: Spurring Job Growth & Innovation for Over a Decade

    Brendan Owens, LEED AP, P.E.
    Vice President, LEED Technical Development
    U.S. Green Building Council

    If 10 years ago, someone had told you that a consumer desire to buy paints that don’t emit harmful fumes (also known as VOCs) would jeopardize the jobs of decent, hard working Americans, would you have believed them? If they had predicted that 10 years in the future, low-emitting paint, carpets and adhesives, would not only be widely available but also considered by many industry practitioners as standard rather than specialty products, would you have believed them? For me, it’s honestly tough to say.

    Ten years ago I doubt I knew 50% of what I have come to know as a result of my engagement with the green building movement. Ten years ago I’m pretty sure I knew what VOCs were – but only because I had to endure organic chemistry in college: Not because I knew they were a paint ingredient. Ten years ago I’m pretty certain I knew that VOCs weren’t good for you, but I probably couldn’t have explained why (I was a pretty focused energy guy back in the day). Ten years ago I’m 100% certain that I would not have been able to tell you that VOCs were a chemical ingredient that, although they were very common at the time, would be completely absent from every single paint we used when we renovated the house we moved in to last year. And there’s just absolutely no way that 10 years ago I would have been able to tell you that it wouldn’t cost me a dime more to purchase a product that performs the same, but is vastly healthier than available alternatives.

    Photo credit: Bob Mical 

    Since USGBC launched LEED in 2000, we’ve seen some extraordinary changes in our industry. Pick a product: paint, carpet, chillers, glass, lighting, furniture, air handlers, adhesives, lavatories, composite wood, concrete, toilets, steel, wood, building automation/controls, aluminum, drywall, insulation – virtually any product we make buildings out of/with – and I’m certain you can find a product that performs the same or better but has a vastly improved environmental and/or human health footprint than a comparable product sold in 2000. Has LEED driven all this? Certainly not on its own – the clever people who brought us these improved products were just as clever before LEED came along – but one thing I think we can say with confidence is that the rate at which this innovation occurred was accelerated by LEED. I think we can also say with confidence that the companies that took hold of the leadership of this movement and cultivated the innovation that has changed our industry are vastly better positioned than their competitors to respond to the global challenges we all collectively face.

    In spite of all of this, trade associations are currently running around telling lawmakers that the ideas that USGBC is considering for future versions of LEED – ideas that are enhancements to the market-based ideas from previous versions of LEED, ideas that led to revolutionary innovation which has made hundreds of companies globally more competitive and hugely more profitable – are putting the jobs of decent, hard working Americans at risk. Do you believe them?

    Me neither. Let’s do something about it.
  • Fresh Approach to Education @ Greenbuild 2012

    Feature image: 
    Nils Kok presents at Greenbuild 2011 in Toronto

    Heading into the 11th Greenbuild, our education program continues to evolve with a fresh approach to entertaining and motivating you inside the session room.

    Check out some of the changes I’m most excited about:

    • Shorter education sessions = 60 minutes. In an effort to help you make the most of your experience, education sessions are now hour-long presentations. View the program »
    • read more

  • Fresh Approach to Education @ Greenbuild 2012

    Feature image: 
    Nils Kok presents at Greenbuild 2011 in Toronto

    Heading into the 11th Greenbuild, our education program continues to evolve with a fresh approach to entertaining and motivating you inside the session room.

    Check out some of the changes I’m most excited about:

    • Shorter education sessions = 60 minutes. In an effort to help you make the most of your experience, education sessions are now hour-long presentations. View the program »
    • read more

  • Fresh Approach to Education @ Greenbuild 2012

    Feature image: 
    Nils Kok presents at Greenbuild 2011 in Toronto

    Heading into the 11th Greenbuild, our education program continues to evolve with a fresh approach to entertaining and motivating you inside the session room.

    Check out some of the changes I’m most excited about:

    • Shorter education sessions = 60 minutes. In an effort to help you make the most of your experience, education sessions are now hour-long presentations. View the program »
    • read more

  • Plano Environmental Education Center: A City’s Symbol for Sustainability

    Gary Olp, AIA, NCARB, LEED AP BD&C
    President
    GGO Architects

    It’s curious how times change. During the ‘80s, I heard about how the city of Plano was a rapidly growing example of Dallas sprawl. It was looked upon as a scourge of urban revitalization. But by the millennium, Plano had evolved to become simply the northern edge of a growing greater Dallas metropolitan area.

    And just as the city’s reputation changed in this context, so did its commitment to environmentally-friendly practices. This is the story of how a green building in Plano, TX has become a symbol for the city’s ever-increasing commitment to sustainability.

    Plano Environmental Education Center. Photo Credit: Mark Olsen

    The Vision

    Flashback to the year 2000: As the city of Plano matured, conversations with city staff at local sustainable conferences and USGBC events evolved around the potential for a more sustainable approach for solid waste practices, water conservation and innovative municipal policies that would benefit Plano long term.

    An early advocate, Nancy Nevil, Director of Sustainability & Environmental Services for the City of Plano, decided to take matters into her own hands and make a difference at the local level. Armed with a vision to reduce, reuse, and recycle, she groomed the support of the city’s elected officials and implemented automated recycling and household chemical collections programs that have became benchmarks for other cities throughout the state.

    After years of trimming my trees and witnessing mountains of woody debris being collected and hauled off to the landfill, I was thrilled to discover that an outgrowth of Plano’s new program was the conversion of the collected debris into soil amendment products such as humus, mulch and compost. The city was marketing those products to consumers as a revenue stream! This was the most realistic example of closed loop thinking I had ever encountered. Soon afterward, Nancy made me aware that they were also crushing collected glass and selling it as billet to local glass product manufacturers.

    Novel thinking and committed action! In that moment the concept of thinking globally and acting locally became clear.

    The Building

    Nancy’s team built a small backyard composting demonstration garden that grew in popularity with volunteers and residents, eventually evolving into the Environmental Discovery Center. A typical Saturday featured hands-on master gardener classes, master composting, water conservation, xeriscape landscaping, beneficial insects identification, organic pest control and recycling classes outdoors. As a consequence of their passion, City Council ultimately tasked Nancy’s department with educating the community on sustainability and incorporating sustainable best practices into city government, local businesses and the daily lives of its residents. The mission and the vision just got bigger! The focus of the educational effort was expanded to include energy conservation, air quality, water conservation, native planting materials, pest control, etc.

    Plano Environmental Education Center.
    Photo Credit: Mark Olsen
    Ms. Nevil and her staff soon recognized that to implement this environmental mission effectively, they needed to encourage Plano residents of all economic levels and diverse cultural backgrounds to see, touch and experience a green building. “The only way for our citizens to understand the value of green buildings and their triple bottom line benefit was to provide this experience – by creating a building for them!”

    The finished facility – the LEED Platinum Plano Enivronmental Education Center – displays dynamically how to integrate sustainable features and actions into the homes and businesses of the community’s residents.

    It’s not surprising that one of the most popular aspects of the building is that all of the stormwater runoff is contained on site. Our region is reeling from the effects of extreme summer heat, extended drought conditions and current municipal water restrictions. Residents are delighted to learn that 25,000 gals of rainwater are harvested from every square inch of the roof and shade canopies and recycled first as flush water for the toilets, then to irrigate the living roof and finally to water the native demonstration landscape that envelopes the facility.

    Every aspect of this facility was designed as an educational tool to highlight and celebrate sustainable features with a simplicity and friendly practicality that informs the cities’ diverse multicultural residents that environmentally responsible actions are not difficult to implement and are easy to do. Plano’s local leadership with this green building is already having an influence on economic and environmental actions by citizens and businesses alike to save energy, create jobs, and restore the local environment.
  • LEED Is Private, Voluntary, Transparent and Democratic

    Feature image: 

    Washington, DC – (July 18, 2012) – The U.S. Green Building Council (USGBC) today applauded the creation of the American High-Performance Buildings Coalition by the American Chemistry Council and others, noting that, after 20 years, it was significant that the representative groups were finally engaging in conversation about the critical importance of green, high performance buildings for America. In response to the announcement of the new coalition, Roger Platt, Senior Vice President of Global Policy and Law at USGBC released the following statement:

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  • Registration Now Open for Greenbuild 2012

    Feature image: 

    Award-winning green building conference and expo headed to San Francisco for biggest show in 11-year history

    Mika Brzezinski and Joe Scarborough, co-hosts of MSNBC’s “Morning Joe,” and Biz Stone, co-founder of Twitter, Inc. to headline

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  • Who’s Coming to Greenbuild 2012?

    Feature image: 
    Greenbuild 2012 speakers: Mika Brzezinski and Joe Scarborough of “Morning Joe”;

    Four IMEX Green Meetings Awards. Tens of thousands of attendees. Greenbuild is not just an event, but the award-winning tent revival for the most passionate and innovative leaders of the green building movement. Can you believe it’s just a few months away? This year, at the 2012 Greenbuild Conference and Expo, we’re expecting over 35,000 attendees from every facet of the green building sphere to join us at the Moscone Center in San Francisco, Calif. for the largest Greenbuild event to date.

    read more

  • Who’s Coming to Greenbuild 2012?

    Feature image: 
    Greenbuild 2012 speakers: Mika Brzezinski and Joe Scarborough of “Morning Joe”;

    Four IMEX Green Meetings Awards. Tens of thousands of attendees. Greenbuild is not just an event, but the award-winning tent revival for the most passionate and innovative leaders of the green building movement. Can you believe it’s just a few months away? This year, at the 2012 Greenbuild Conference and Expo, we’re expecting over 35,000 attendees from every facet of the green building sphere to join us at the Moscone Center in San Francisco, Calif. for the largest Greenbuild event to date.

    read more

  • Who’s Coming to Greenbuild 2012?

    Feature image: 
    Greenbuild 2012 speakers: Mika Brzezinski and Joe Scarborough of “Morning Joe”;

    Four IMEX Green Meetings Awards. Tens of thousands of attendees. Greenbuild is not just an event, but the award-winning tent revival for the most passionate and innovative leaders of the green building movement. Can you believe it’s just a few months away? This year, at the 2012 Greenbuild Conference and Expo, we’re expecting over 35,000 attendees from every facet of the green building sphere to join us at the Moscone Center in San Francisco, Calif. for the largest Greenbuild event to date.

    read more